Event Marketing: Denver Colorado Conference

Denver Colorado marketing flyer front shadow Evergreen Design Studio

The National Resource Center for the First-Year Experience & Students in Transition at USC was planning their internationally renowned annual conference in Denver, Colorado and they needed a graphic designer to get the word out and inspire attendance.

I developed the look and designed many marketing materials: a call for proposals, posters, flyers, banner ads for the web, notebook covers, signage, pens, and name tags.

The look was crafted after researching Denver and being inspired by all the bright colors – especially the kaleidoscope landscape, the flowers in Civic Center Park, the bright design of the official Denver website, and the giant blue bear at the museum.

The initial image is the front for the exciting call for papers and conference announcement – it is a 12″ x 11″ brochure folded once to be 6″ x 11″ flat. The size guarantees it will stick out in a stack of snail mail and still gets the low postcard postage rate.

denver colorado conference marketing materials call for proposals Evergreen Design Studio

Call for proposals – front, inside, and back

denver colorado conference postcard design Evergreen Design Studio

Design for invitation postcard, event reminder – front and back

denver colorado conference marketing materials notebooks web ads nametags Evergreen Design Studio

Collateral Conference Marketing Materials – notebooks, banner ads, name tags, pens, highlighters

denver colorado conference marketing materials program booklet Evergreen Design Studio

Denver educational conference program booklet – cover and inside spread from over 100 pages

denver colorado conference poster design ad display Evergreen Design Studio

Poster designs in various sizes for various purposes.

denver colorado conference poster design registration Evergreen Design Studio

Poster designs in various sizes for conference registration.

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