Outdoor Enthusiast Website Design

Problem: Kristen had outgrown her website design and was falling behind the competition. She needed a site that was easier to use, better-looking, and that showcased her knowledge and products.

Solution: I created a design that stands out from the competition – it’s fun, engaging, organized, easy to use, professional, friendly, and highlights Bearfoot Theory’s video, photography, helpful information, and presence on Instagram.

Results: Kristen has increased revenues and makes a full time living off of the website. She is living her dream life of helping everyone get outside! She’s sponsored by numerous awesome outdoor companies including REI, Outside, Mercedes, Matador Network, and GoPro.

Old Web Design

New Web Design

A closer look at the full page layouts.

Click tabs to view individual pages. Hover over image and use the scroll feature to get a mock user experience.

Check out the live site